Expo trade show displays with Infinity Exhibits? Trade shows are among the best and most successful face-to-face marketing strategies. Nothing replaces face-to-face marketing. That is why trade events and shows still remain to be one of the best forms of marketing. Although it can be an expensive marketing method, the returns can be incredible. As a marketer, you feel a sense of accomplishment and relief when your exhibition becomes successful.
Just like with in-person trade shows, think about the type of show and the audience you’re expecting, and then select the reps that have the most relevant product and persona knowledge to have meaningful and engaging conversations. Typically, you would look for reps with the most product knowledge, or with the best relationship-building skills. Or you would look for reps who are personable and outgoing. While all of these qualities remain true and valid when staffing a virtual trade show, one quality to add to the mix is strength of digital communication, i.e., does your rep express him/herself well in emails/messages, is he/she comfortable video conferencing, etc. If you think capturing the attention of a lead at an in-person trade show is hard, wait until you experience a virtual trade show. It’s a whole different ballgame with its own set of challenges, but with thoughtful and strategic staffing, you’ll be sure to nail it.
Our 20′ ModLite trade show booths are lightweight displays constructed with easy-to-assemble modular aluminum extrusions combined with high quality graphics to create a sleek, modern, professional look. Our Truss displays provide a modern, professional, and industrial appearance at any trade show event. They require NO TOOLS for set up. Some can even be reconfigured in multiple ways using the same parts. With a fully recyclable steel frame, our Truss kits are both an economical and eco-friendly exhibit choice. Our Slatwall displays are lightweight and are perfect for clients needing shelving or slatwall for merchandise. Capatible with all industry standard hardware, our Slatwall booths offer both strength and flexibility while still weighing 50% LESS than standard slatwall displays. See even more info on Infinity Exhibits.
If you can’t think of a simple slogan like the one mentioned above, it may be easier for you to use graphic images for this job. Think about what you do and why you think people should want your products or services. What does that look like? You’ll still need to include your brand and company, but including a logo or a graphic image is a smart move. You’re making it easy for people to see something that may stick out in their brain and remember you. Remember that people are either at trade shows to attend them or to exhibit their products and services. Figure out what types of problems you may be able to solve with what you’re offering in your booth and make that the focus of your banner. This will help people realize they need to come to your booth and may make them see you as sticking out above the others!
Infinity Exhibits offers affordable storage at our Vegas & Sarasota facilities and can also assist with storage in between shows throughout the US. Not committed to purchasing a booth? Our all inclusive rental services include rental of the exhibit, install/dismantle at the show, and shipping to and from the show. Our Trade show displays are designed using the most cost effective materials that are durable, functional and create a great impression. Our lightweight and compact designs drastically reduce shipping. See even more info at Infinity Exhibits.