High quality attorney firm web design by marketinglawyers.co.uk? When someone comes in and only sees the first 10 seconds of your video, they send a signal to YouTube. YouTube interprets how the audience interacts with your video. A powerful indicator is the average viewing time. As you can see, for me it is 30%. Let’s illustrate with a practical example: Suppose you have a clip displayed 100,000 times. The average display duration is 10 seconds. The second video only exceeded 10,000 views. Here, the average display duration is 50 seconds. The second clip will have priority. It is preferable to make quality video content.

Instant messengers are the latest communication trend. There are 1.5 billion people globally using WhatsApp on a monthly basis, followed by Facebook Messenger and WeChat. If you want to be where your audience is, enter instant messaging marketing. Most popular global messenger apps, based on the number of monthly users. Source: Statista. This type of digital marketing exploded over the last couple of years. People are much more likely to trust the information sent via a messenger (as if it comes from a good friend) than email or SMS that are vulnerable to spam. An example of messages from a marketing consultant Matthew Barby, sent via a Facebook bot. There are different ways how you can proceed with instant messaging marketing, from using them for customer support to updating your users about new posts on your blog. But just like with any other digital marketing type, before diving right in, I’d recommend that you develop a strategy first.

The correct information for each practice area should be placed on the appropriate webpage with sub-content for associated services. The first page you land on should be clear and concise without overwhelming the reader and putting them off. Blogs and FAQ pages should have in-depth content but these should be broken down with sub headings to make them more reader friendly. By correctly showcasing all the information you ensure that it’s as easy as possible for potential clients to find what they want, digest the info’ and get in touch with your firm. Find more info on https://marketinglawyers.co.uk/our-services/law-firm-website-design/.

Every topic has a “head” keyword, which is the most common way people search whatever your page is about. For a post about how to lose weight naturally, this is “natural weight loss”. Google says to write title tags that accurately describe the page’s content. If you’re targeting a specific keyword or phrase, then this should do precisely that. It also demonstrates to searchers that your page offers what they want, as it aligns with their query. Is this a hugely important ranking factor? Probably not, but it’s still worth including.

Many businesses take an isolationist approach when it comes to online marketing. They restrict all content to their own platform and hope that readers find them there…eventually. They might incorporate SEO to up the ante, but the thought of branching out seems counterproductive. Why would they share their expertise with other platforms and divulge industry secrets if it doesn’t impact their site stats? However, this is flawed business logic. Guest blogging allows you to tap into new audiences and ‘piggyback’ off another site’s online reputation. A reputation they’ve worked hard to build over time. Here are just a few key benefits of guest posting in the eLearning Industry.

For web developers, WordPress brings them the ability to realize their dream website design by using its easy to understand the templating system. On top of that, apart from already providing all its users with thousands upon thousands of free, responsive website templates, WordPress ecosystem is flooded with extensions that bring you drag-and-drop website design capability. A few of the prominent names in the plug-in ecosystem that are coupled with drag-and-drop functionality are Elementor, HeroCSS, etc. With this platform, you can go crazy and make the templates look nothing like they originally did, which gives you lots of flexibility and is ideal for those of us wanting a little bit more freedom.

John is a Senior Consultant to the legal industry and brings with him 30 years of experience in a wide range of roles. A large part of his consultancy is in advising and helping support lawyers looking to set up or develop law firms. His knowledge and expertise in business, law and regulation are invaluable to save people both time and money. Jasleen has over 10 years’ experience in public relations, specialising in corporate brand positioning and public sector. She has converted journalist leads into coverage across media outlets both nationally and regionally, regularly pitching legal experts into daily news. Her confident and proactive media relations skills range from print and online to radio. Find even more details on https://marketinglawyers.co.uk/.